Skip to main content

February 28, 2026

See this release's improvements and features, or subscribe to our RSS feed.

Create Games in Owner Gamified Campaigns​

Configure Scratch & Win and Spin the Wheel end to end in Owner: prizes, look and feel, and participation rules.

Marketing launches gamified campaigns without engineering tickets for every creative change.

OTP by user WL APP​

One-time password validation protects registration and account digitization in WL APP. Only the person who receives the code can activate the account.

Fewer fake enrollments, safer memberships, and cleaner loyalty data for campaigns.

Multi-country users Configuration​

Assign several countries to the same operator in Users & Roles.

Regional teams manage the right stores and campaigns without juggling separate logins per market.

Segment by cart channel Audiences​

Build audiences from cart channel — store, web, app, or your own channels — and target promotions by how customers shop.

Run channel-specific offers (online-only, in-store flash, app exclusive) with the same Audience Builder.

More updates
  • Discounts: Richer payment-method and NxM-style dynamics at checkout. See Discounts.
  • Loyalty Insights: Points dashboards align scores and expenses with the correct sources. See Loyalty Insights.