December 31, 2025

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Games Gamified Campaigns

Launch Scratch & Win and Spin the Wheel from Owner: interactive campaigns with configurable prizes and participation rules.

Drive app opens, habit, and emotional loyalty — without a custom game build for every campaign.

Pending coupons by email Discounts

Email each customer their personalized list of pending coupons so high-value offers stay visible outside the app. See Discounts.

Perfect for circulars and “don’t forget your offers” reminders that lift redemption without another push notification.

New promo engine Loyalty & Promo Engine

Victory limits, returns, formulas, and checkout evaluation harden so companies can run the new engine in production. Points campaigns follow the same path in Points & Wallet.

One engine for discounts and points means richer promotions, clearer stacking, and a path off legacy coupon-only setups.

Custom attributes Configuration

Store richer customer custom attributes for profiles, segmentation, and activation across modules.

Turn first-party signals into audiences and campaigns without waiting for a new integration project.