Promotions

Promotions are general, mass discounts applied at the product, category, or cart level. Unlike coupons — which are targeted and require a customer to present a voucher — promotions apply automatically to all customers purchasing the eligible product or cart value. They are configured in Company Data and referenced by the promotional engine at checkout.

Promotions vs. Coupons

	Promotion	Coupon
Audience	All customers	Specific customers (segmented)
Voucher required	No	Yes
Stacking	Configurable (accumulative flag)	Configurable
Affectation	Cart, product category, or specific product	Cart, product category, or specific product

tip

Use promotions for mass, time-limited offers (e.g., "10% off all beverages this weekend"). Use coupons when the discount should be personalized or limited to a specific customer segment.

What You Can Do

Capability	Benefit
Apply a flat or percentage discount at cart, category, or product level	Flexible discount targeting without customer segmentation
Set availability date windows	Time-box promotions to specific periods
Scope promotions to specific stores or store categories	Run location-specific offers
Configure accumulation rules	Control whether promotions stack with coupons or other promotions
Set minimum/maximum purchase amounts and unit limits	Restrict the promotion to meaningful cart sizes

Configuration

Go to Company Data → Promotions → List tab.

Fields

Field	Description
Image	An image representing the promotion. Upload from a compatible file.
Name of the promotion	A short name to identify the promotion (e.g., "Weekend Beverages 10% Off").
Mechanic of the promotion	A description of how the promotion is applied. Used for internal reference.
Available from	The start date from which the promotion is active.
Available to	The end date after which the promotion is no longer valid.
Stores category	The store category in which the promotion is valid.
Stores	Specific stores to include in addition to those covered by the store category.
Accumulative	Whether the promotion can be combined with other promotions and/or coupons.
Discount type	€ — fixed currency amount. % — percentage discount.
Discount	The amount to discount (currency value or percentage).
Minimum money	Minimum cart value required to trigger the promotion.
Maximum money	Maximum discount cap that can be applied.
Minimum units	Minimum number of units to purchase to qualify for the promotion.
Maximum units	Maximum number of units eligible for the discount.
Affectation	What the discount applies to (see below).

Affectation options

Option	Behavior
Cart	The discount applies to the total cart value.
Product category	The discount applies to all products in a specific category. Select the category after choosing this option.
Product	The discount applies to a specific product. Select the product after choosing this option.

Creating a promotion

1. Go to Company Data → Promotions.
2. Under the List tab, click Create New Promotion.
3. Fill in all required fields (see table above).
4. Set the Affectation type and select the relevant category or product if applicable.
5. Click Save.

The promotion is now available and will be applied automatically to qualifying carts within the configured date range and store scope.